| The Covid-19 pandemic and economic fallout have taken a disproportionate toll on communities of color in the United States. Business leaders have an opportunity to address this inequity by rethinking their diversity, equity, and inclusion (DE&I) efforts. Start by collecting information on the most pressing pain points around your current initiatives, and identify opportunities to improve them. For example, you can add questions related to the crisis to your weekly pulse surveys and look at the results by demographic to gauge the challenges that different employees are facing. Then, be proactive about tackling the specific challenges you identify. This means bringing in the right people to lead that work. Keep in mind your company may already have people with the necessary skills or expertise who aren’t in formal DE&I roles. Consider temporarily changing their role to allow them to take on these challenges. You may also need to seek outside help. Try to find consultancies that offer flexible, context-dependent services (rather than off-the-shelf solutions), or consider bringing in a mix of smaller firms and specialists to work on problems in parallel. This will require coordination, but will ensure you’re addressing the particular problems that your company is facing. |
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